The site contains content only for users aged 18+

Enter your date of birth

Access to the site is allowed only for adults

Access to the site is allowed only for adults

I am 18 years old

© 2020 AB InBev Efes. Must be legal drinking age to enter this site.


EXCESSIVE ALCOHOL CONSUMPTION IS HARMFUL TO YOUR HEALTH

Enjoy Our Music!

Global Beer Responsible Day

Global Beer Responsible Day

Global Beer Responsible Day - The day of responsible beer consumption is an ambitious initiative where dozens of countries, hundreds of organizations and thousands of people working for breweries would join their efforts to promote the idea of responsible alcohol consumption. This movement was initiated by Anheuser-Busch InBev.

Global Beer Responsible Day
Global Beer Responsible Day

In conjunction with the Union of Russian Brewers, our company implements a number of social initiatives to shape up the culture of responsible alcohol consumption. On 17 September 2015 – the eve of the World Responsible Consumption Day – the Union of Russian Brewers, the Union of Russian Consumers, Association of the Beer-Alcohol-Free Market Participants and X5 Retail Group signed a Memorandum to formalize their intent to expand partnership and to take measures to prevent sale of beer to the underage. The initiative was supported by the Federal Service for Alcohol Market Regulation, the Chamber of Commerce and Industry of the Russian Federation and regional divisions of the Russian Union of Youth.

u0418u0437u043eu0431u0440u0430u0436u0435u043du0438u0435
u0418u0437u043eu0431u0440u0430u0436u0435u043du0438u0435
u0418u0437u043eu0431u0440u0430u0436u0435u043du0438u0435
u0418u0437u043eu0431u0440u0430u0436u0435u043du0438u0435